Official Peter Rabbit Wooden Building Blocks — Early Development Activity Toys for Toddlers — Beatrix Potter Stacking Bricks


  • LOVABLE CHARACTERS: With these stacking blocks, your child will be whisked away to an imaginary land with the ever-so-lovable Peter Rabbit and his friends. With Peter Rabbit blocks, learning the alphabet and numbers is an adventure!
  • NATURAL MATERIAL: Unlike plastic, our wooden toy blocks are environmentally friendly. Not only that, but wood as a material is safe for even a small child and doesn't contain any nasties, so you can rest easy as your child uses all their senses to spark their imagination.
  • A PERFECT GIFT: These adorable blocks are perfect as nursery decor: spelling out your little one's name, or any sweet messages like love, boy, girl, or baby for a lovely finishing touch!
  • DEVELOPS ALL SENSES: Early development & activity toys are crucial for your child's future. Our building blocks promote touch, focus, fine motor skills, and language skills. These skills will, in turn, reduce anxiety as your child will be able to navigate the world independently.
  • A CONFIDENCE BOOSTER: Children that play with sensory toys are proven to be more confident. As they build and play, they get a sense of pride and independence. This is a natural way to reduce anxious behavior, such as thumb sucking and nail-biting.


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From the manufacturer

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peter rabbit wooden building blocks for toddlers and babies unisex
peter rabbit wooden building blocks for toddlers and babies unisex
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In a world full of iPads and oth­er tech­nol­o­gy, we often for­get how vital phys­i­cal toys are for our child’s ear­ly devel­op­ment. The first three years of your child’s life are when their brain grows rapid­ly, so how can you, as a par­ent, sup­port healthy brain development?This is where sen­so­ry stim­u­la­tion comes in. When you intro­duce dif­fer­ent colours, shapes and objects, you’re strength­en­ing your child’s brain func­tions, prepar­ing them for life ahead. And the eas­i­est way to do this is to use sen­so­ry blocks for babies.

Our wood­en sen­so­ry blocks com­bine play and learn­ing. Whether your child is using them to build a fort or learn­ing the alpha­bet, they’re devel­op­ing cru­cial skills for the future. Our build­ing blocks will inspire your child’s imag­i­na­tion as they defend their fort from drag­ons or mon­sters, and at the same time, they will devel­op your lit­tle one’s fine motor skills as they attempt to stack the blocks on top of each other.

With strong motor skills, your child will be bet­ter equipped to han­dle fas­ten­ing their clothes and shoelaces inde­pen­dent­ly. This makes get­ting ready in the morn­ing a breeze as your tod­dler feels a sense of pride by get­ting them­selves ready. You could even say good­bye to tem­per tantrums on the floor for good!

What’s more, with less screen time, you’re sup­port­ing your child’s ear­ly vision devel­op­ment too. This will help your baby to judge if objects are near or far away, which is a cru­cial step in encour­ag­ing them to start crawl­ing and walk­ing. An enthu­si­as­tic crawler will boost their bal­ance and strength over­all, giv­ing a good base for lat­er activ­i­ties such as run­ning and jumping.

The beau­ti­ful colours and clas­sic illus­tra­tions of Peter Rab­bit will also catch your child’s eye and open the door to the won­der­ful world of these cud­dly crea­tures. And while on a fun adven­ture with Peter, your lit­tle one will learn the alpha­bet and num­bers effortlessly.

With their time­less design and func­tion, our stur­dy blocks will pro­vide sev­er­al years of fun. Not only are they suit­able for young babies, but old­er tod­dlers will enjoy play­ing and learn­ing with them too.

Join­ing in on the fun, you can make play­time a great bond­ing expe­ri­ence, teach­ing your child and sup­port­ing them on their learn­ing journey.

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Additional information

Weight 560 kg
Dimensions 20 × 4.6 × 18.7 cm
Product Dimensions

20 x 4.6 x 18.7 cm; 560 Grams

Item model number


Educational Objectives

Motor Skills

Number of pieces


Assembly Required


Batteries Required


Batteries included


Material Types


Remote Control Included


Release date

1 Jan. 1900



Date First Available

21 July 2015


12 months - 3 years


  1. Miss M. Gorry

    Great, bright­ly coloured sff and aI like how colour­ful the pic­tures on the blocks are, they’re cute pic­tures. They are sol­id blocks, durable & lightweight.

  2. Mrs W.

    Chris­ten­ing presentBought as a chris­ten­ing present t for 7 month old. I want­ed some­thing a bit dif­fer­ent but some­thing she could use rather than being placed in a cup­board or shelf. Bril­liant and par­ents live it too.

  3. karenf

    colourthese bricks arrived today well pack­aged .how­ev­er the colours shown on the order are not true !! they are more mut­ed .thought colours would be as shown .they are ok just a bit washed out

  4. Mrs. R. A. Hewlett

    Very pleasedReal­ly pleased with these. They are a present so I haven’t opened them but they look real­ly good qual­i­ty. The edges are round­ed which is good for lit­tle ones and they are very attrac­tive as well as being educational.

  5. David S.

    Niece absolute­ly loves itbought these blocks for a peter rab­bit lov­ing 1 year old. need­less to say, they are extreme­ly well made and very durable. My niece loves them and is always play­ing with them (so my broth­er tells me). The one slight con­cern i had was the pack­ag­ing. it was a bit flim­sy. All in all, these do exact­ly what you would expect!

  6. Lau­ra Henderson

    A love­ly prod­uctBeau­ti­ful­ly designed for lit­tle fin­gers. I used these as dec­o­ra­tion at a baby show­er and then mama to be took them home as a gift.

  7. Amy

    BlocksLove­ly prod­uct the pack­ag­ing of the box the Peter rab­bit blocks came in was quite dam­aged how­ev­er the box it was deliv­ered in wasn’t.

  8. One hap­py customer

    Good qual­i­ty item.Well presented/packaged bought as a gift very hap­py with it. Good qual­i­ty and love­ly illustrations.

  9. Rikachu

    Great gift for babiesBought this for a girl who just turned 1 and she loved it. They’re small­er than they look but just the right size for a lit­tle hand. Can be a toy or be a dec­o­ra­tion on a shelf. Only down­side is that sev­er­al of the images on the blocks were scratched so looked a lit­tle shoddy…

  10. Ama­zon Customer

    Not as nice as as the pic­tureBought for a gift but when they arrived I felt dis­ap­point­ed they weren’t as nice as I expect­ed. Had to buy anoth­er gift to add to it as it was a bit under­whelm­ing. If I had the time I’d send it back.Colours aren’t very nice and real­ly small.

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